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On December 11th, 2017 I received an email from Greg Bonnier titled “About an African Journey.” I receive emails nearly every day with one pitch or another that are going to make my company Lauten Audio famous if only we send free microphones. However, this email was a little bit different.
First, the email started off with a referral reference from one of my most respect colleagues in the music business, Fab Dupont. Second, Greg already owned two of our highly acclaimed Atlantis FC-387 microphones, which is no small investment, and finally, the first paragraph ended with “…for the love of the music and people.” Gregs’ hook worked.
Here’s Greg’s opening paragraph.
My name is Greg, I’m a friend of Fab’s which was nice enough to put me in contact with you. I’m writing you about a project I’m about to do in Senegal. Mid-January, I’ll be leaving for the southern part of the African country where I’ll be recording bands which do not have access to recording ressources other than a computer microphone. My colleague did this 3 years ago and it resulted in a band even getting a recording contract. This is a project we are funding by ourselves, for the love of the music and the people.
Greg and I scheduled a call to discuss the project further. My gut told me this project could turn out very cool, and it was clear Greg and his partner Simon Walls had their heads on straight. My biggest concern was whether the microphones could survive such a trip and the environment. If they didn’t, my brand was not going to look very good.
Six months later I began to receive photos and snippets from Simon and Greg’s adventure. The microphones were taking a beating, but they were holding up to the task. When I hear the music that was being captured, the hair stood up on the back of my neck, I knew I had made the right decision.
Without further ado, below is a link to the 6-episode series from the first season of Simon and Greg Record the World.
ABOUT SIMON AND GREG
Simon Walls is a music producer, songwriter and adventurer. After producing his own original records, he has been producing, recording and mixing for other artists such as Le Winston Band, David Jobin, Clay and Friends, ILAM, Tee Cloud, Sadio Cissokho and Aaron Lumley. He also produces for Wapikoni Mobile, Musique Nomade and AVATAQ offering recording services and mentorship to indigenous musicians across Canada. Between records, Simon is a motivational speaker at The Great Explorers where he tells the tales of his adventures.
Greg Bonnier is a record producer, sound engineer and film maker based in Montreal, Canada. Beginning at Musique Plus (Much Music) in 2000, he has since managed post-production facilities, mixed various TV shows, filmed and edited many documentaries, live shows, corporate films and web projects including a web series with renown french actor Pierre Richard. Since 2006, his work in music has led him to produce, record and mix all over the world with artists from all walks of life and diverse musical genres.
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